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Available as an ebook at:
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The Copy Generic: How the Nonspecific Makes Our Social Worlds
University of Chicago Press, 2022 Cloth: 978-0-226-82275-4 | Paper: 978-0-226-82277-8 | eISBN: 978-0-226-82276-1 Library of Congress Classification B105.G46M33 2022 Dewey Decimal Classification 128.6
ABOUT THIS BOOK | AUTHOR BIOGRAPHY | REVIEWS | TOC | REQUEST ACCESSIBLE FILE
ABOUT THIS BOOK
An illuminating look at the concept of the generic and its role in making meaning in the world. From off-brand products to elevator music, the “generic” is discarded as the copy, the knockoff, and the old. In The Copy Generic, anthropologist Scott MacLochlainn insists that more than the waste from the culture machine, the generic is a universal social tool, allowing us to move through the world with necessary blueprints, templates, and frames of reference. It is the baseline and background, a category that orders and values different types of specificity yet remains inherently nonspecific in itself. Across arenas as diverse as city planning, social media, ethnonationalism, and religion, the generic points to spaces in which knowledge is both overproduced and desperately lacking. Moving through ethnographic and historical settings in the Philippines, Europe, and the United States, MacLochlainn reveals how the concept of the generic is crucial to understanding how things repeat, circulate, and are classified in the world. See other books on: Christianity | Cultural & Social | How | Philippines | Sociology of Religion See other titles from University of Chicago Press |
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Nearby on shelf for Philosophy (General):
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The Copy Generic: How the Nonspecific Makes Our Social Worlds
ABOUT THIS BOOK | AUTHOR BIOGRAPHY | REVIEWS | TOC | REQUEST ACCESSIBLE FILE
University of Chicago Press, 2022
Cloth: 978-0-226-82275-4
Paper: 978-0-226-82277-8
eISBN: 978-0-226-82276-1
Cloth: 978-0-226-82275-4
Paper: 978-0-226-82277-8
eISBN: 978-0-226-82276-1
An illuminating look at the concept of the generic and its role in making meaning in the world.
From off-brand products to elevator music, the “generic” is discarded as the copy, the knockoff, and the old. In The Copy Generic, anthropologist Scott MacLochlainn insists that more than the waste from the culture machine, the generic is a universal social tool, allowing us to move through the world with necessary blueprints, templates, and frames of reference. It is the baseline and background, a category that orders and values different types of specificity yet remains inherently nonspecific in itself. Across arenas as diverse as city planning, social media, ethnonationalism, and religion, the generic points to spaces in which knowledge is both overproduced and desperately lacking. Moving through ethnographic and historical settings in the Philippines, Europe, and the United States, MacLochlainn reveals how the concept of the generic is crucial to understanding how things repeat, circulate, and are classified in the world.
From off-brand products to elevator music, the “generic” is discarded as the copy, the knockoff, and the old. In The Copy Generic, anthropologist Scott MacLochlainn insists that more than the waste from the culture machine, the generic is a universal social tool, allowing us to move through the world with necessary blueprints, templates, and frames of reference. It is the baseline and background, a category that orders and values different types of specificity yet remains inherently nonspecific in itself. Across arenas as diverse as city planning, social media, ethnonationalism, and religion, the generic points to spaces in which knowledge is both overproduced and desperately lacking. Moving through ethnographic and historical settings in the Philippines, Europe, and the United States, MacLochlainn reveals how the concept of the generic is crucial to understanding how things repeat, circulate, and are classified in the world.
ABOUT THIS BOOK | AUTHOR BIOGRAPHY | REVIEWS | TOC | REQUEST ACCESSIBLE FILE
